I hope you have a great Halloween weekend. Save the peanut butter cups and tootsie rolls for me!
Since I am too old to trick I will focus on the tweet. Over the last few months I've experimented with social media such as Twitter to spread the message of the Open Door. My sense is that social media is another tool in an organization's toolbox to connect with people.
For an organization to be successful it must be connected. Twitter and Facebook complement face-to-face interactions and help us get connected to individuals and groups in our community. The more tangled the web of connections the better. Our paths keep crossing others who are interested in making our community a better place to live.
I've worked with other organizations that are less connected. (virtually and face-to-face) They often struggle because nobody knows they exist.
Over the next few days I probably won't knock at your door asking for candy, but I might see you at a meeting or send you a tweet.
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